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Category Archives: beginner mistakes

Push Your Customers Around

I'm still shocked by how many self-professed new marketing people still like to push customers around. It's simply being self-centered. One genius even…
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7 Ways You Can Waste Marketing Dollars

Manufacturers are getting excited about their new marketing budgets.  Some marketers are so excited that they don't know where to waste their dollars…
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Using PDFs?

Should you be using PDF files to market your products and services? Yes, but only if you do it the right way...
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Words that Sell – Are You Picking the Wrong Ones?

Do you feel like your marketing is driving sales away instead of increasing sales?  Maybe the selling words you are using don't work. …
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Top 16 Website Mistakes Made by Small Businesses

How many of these website mistakes did you avoid when building your site? Did you actually get caught by one of these?
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